How to Write a Tour Description

5 rules for successful description

In the beginning, clearly define the topic of the tour – will tourists explore the secrets of the Mason society or stroll through the luxurious rooms of a palace?
Indicate who will be interested in this topic.
Tell about the route of the tour, indicate where it starts and ends so that tourists have a clear idea of the route.
Mention the most memorable experiences travellers will have.
Stories about the history of a place should be left for the tour.
Tour description will be visible to travellers on the tour page in the store. Make your tour description stand out so people would want to take your tour.

An example of a tour selling description

The Latin Quarter of Paris is a trendy area that still retains its historic atmosphere. On the tour you will see the main sights of the area, peeling away the layers of time to discover the roots of the Latin Quarter.

You will explore the city's oldest Church (St Germain des Prés) and discover one of the most picturesque squares in Paris. You will visit the city's oldest café, opened in 1686, as well as the location where the guillotine was invented!

You will see ancient Roman ruins, a thermal bathing complex and an arena where gladiator combats were held. A walk through the Luxembourg Gardens will provide a welcome breath of fresh air. Then the tour will take you to the Panthéon and its monumental square, with the St Geneviève Library and the Gothic Church St. Etienne du Mont.

The tour finishes in the famed Mouffetard area, where students have been partying since the Middle Ages.